ABP: Virtually There – Pivoting Agribusiness in a Pandemic
Dianne Finstad – Sure, a lot of ranch work really is pandemic friendly, like feeding cows, baling hay, fixing machinery.
But let’s face it. Raising cattle, and in fact all of agriculture, is really a people business. Time and again you will hear it’s the people, plus the animals, that make this a special way of life.
So what happens to the social aspect when the whole world goes into a lockdown? Well, there’s been a whole lot of ‘try’ for new ways of meeting, sharing information, and doing issues work.
One of the first agriculture organizations to face the challenge was Alberta Farm Animal Care, with its annual Livestock Care Conference scheduled for Olds on March 19, 2020 – just a week after the first COVID-19 related lockdown. Speakers were coming from California, Georgia and B.C.